I recently came across an article titled “Well Executed Social Media Strategies will be Game Changers in Kenya’s Retail Market War”. I was intrigued, with the opening of The Hub …
Welcome to the Mall Game
Category: News
Welcome to the Mall Game
Social Media Community Management – Who’s Job Is It?
When companies come to us asking us to manage their social media they often have not thought through what this might mean. Especially for organisations which deal with large volumes …
Refining your Social Media Strategy – Seeking Assistance Where you Need it.
When it comes to social media management not every company want to have an external agency manager their activities. Unlike the “Please do it for me” company the “Help us …
Tips On Choosing A Social Media Marketing Agency
Once an organisation has in place a communications strategy and has undertaken a social media audit it is time to decide how to manage their social media marketing going forward. …
Social Media Audit – Assessing How you are Doing?
This is a second post in a series outlining the different options available to companies who are looking to an agency to assist in their social media marketing activities. Within …
Should Companies Outsource their Social Media Marketing?
In our view the answer is almost always no – or at least not all of it. Why? Because no one understands your brand like you do. However this does …
Social Media for Business – 10 Top Tips
For small to medium sized businesses the thought of social media can be daunting. It can feel very much like a journey into the unknown. I am not going to …
Top Ten Uses for a Mobile Phone? Calls Come SIXTH!
A recent survey conducted by taxi app Hailo, found that 40% of UK smartphone users believe they could get along just fine without a call function on their smartphone. The …
2014 – Kenya’s share of Africa’s Top 250 Companies
Once again here is my brief look at Kenyan companies performance in the “Africa’s Top 250 Companies, African Business Annual Ranking”. Last year many of the Kenyan companies rose in …
The Consumer is King!
One of the basic rules of marketing is that all efforts are futile if your end consumer is not impressed. In most cases, companies walk through our door because they …
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