A Brief Introduction We all know how temperamental creative types can be, well here we let one of our creative designers have a bit of fun describing how they engage …
Category: Brand Marketing
Types Of Clients: 101
Welcome to the Mall Game
I recently came across an article titled “Well Executed Social Media Strategies will be Game Changers in Kenya’s Retail Market War”. I was intrigued, with the opening of The Hub …
Social Media Community Management – Who’s Job Is It?
When companies come to us asking us to manage their social media they often have not thought through what this might mean. Especially for organisations which deal with large volumes …
Refining your Social Media Strategy – Seeking Assistance Where you Need it.
When it comes to social media management not every company want to have an external agency manager their activities. Unlike the “Please do it for me” company the “Help us …
Tips On Choosing A Social Media Marketing Agency
Once an organisation has in place a communications strategy and has undertaken a social media audit it is time to decide how to manage their social media marketing going forward. …
Social Media Audit – Assessing How you are Doing?
This is a second post in a series outlining the different options available to companies who are looking to an agency to assist in their social media marketing activities. Within …
Should Companies Outsource their Social Media Marketing?
In our view the answer is almost always no – or at least not all of it. Why? Because no one understands your brand like you do. However this does …
Social Media for Business – 10 Top Tips
For small to medium sized businesses the thought of social media can be daunting. It can feel very much like a journey into the unknown. I am not going to …
Tips and Tricks for Twitter Content!
Twitter has become an incredibly important tool for social media marketing professionals. Determining what content works for your brand on Twitter may seem like a guessing game at times, but …
The Pros and Cons of Shutterstock Marketing
As a business, 2020 Marketing Ltd regularly uses stock images from sources like Shutterstock. They are a quick and easy way of complementing communication materials without the need for photo …